Judy, Chris — the patients searching for exactly what you do are finding someone else. Here's everything we found, the plan to fix it, and the numbers — all on one page.
Press play — Tom walks you through the whole page in about 4 minutes. Keep scrolling while it plays; the video follows you down.
One month of research · every finding verified
We studied your website, your Google presence, your reviews, and the clinics competing for your patients. This is what stood out.
Six searches checked — hormone pellet therapy, HRT, TRT, menopause care, BHRT — in St. Louis and Chesterfield. Smart Age appeared in the top results for none of them.
You rank only when someone already knows your name.
Gameday Men's Health runs a page for every suburb — including Chesterfield. Dr. Hurford ranks across hormone searches from a Chesterfield address. BioBalance brings a 20-year website.
Your entire clinical offering competes from a single services page. The gap is structure — and structure is buildable.
The data Google reads from your site has no address, no hours, no medical-clinic identification — even the suite number is missing. And the web knows you by two different names.
Google promotes businesses it can verify. Inconsistency quietly holds you out of map results.
Your rating is perfect. The count understates two decades of loyalty — and count is a major map-ranking factor and the first trust check a new patient runs.
Nobody has ever simply asked your patients. Full plan below.
Some pages make strong medical claims without sources — the pattern Google's health updates penalize. And when patients ask AI assistants who to see, your site offers nothing quotable, so AI recommends clinics that do.
Both fixable. Medical wording changes only with your sign-off.
On your own treatment numbers — and your patients stay for years. Every month unfound, the searching patients become someone else's.
Today, the website contributes approximately zero new patients. Everything gained is new.
The review problem — and the plan
Google's map pack heavily weighs review count. A 5.0 with 9 reviews loses to a 4.6 with 200 — not because the care is better, but because the proof is louder. Your patients already love you. We just have to ask.
A friendly text or email after each visit with a one-tap Google review link. Your patients return within months; the ask runs itself, HIPAA-safe.
A QR card at checkout. Thirty seconds while they're still in the chair — happy, and holding a phone.
Every review gets a warm, compliant reply within 48 hours — no health details, ever. Google reads responsiveness as trust. So do patients.
Review velocity, rating, and where you stand vs. competitors — tracked monthly so it never quietly stalls again.
The plan
Website fixes, IT care live, Google listing complete, review engine running.
Every page rewritten with your services and location — medical-clinic data Google can read.
Dedicated pages for pellet therapy, men's TRT, women's hormone care.
Content, health directories, AI answers, monthly reporting.
This plan is built to win organically — the map pack can't be bought, and your review advantage can't be copied.
A small ad budget (~$300–450/mo, paid to Google at cost) bridges the first 90 days while owned rankings build. Then we review together and dial ads down — or off. Ad spend is optional and separate; the plan works without it.
Three ways in
Every tier includes complete IT care, the review engine, and a website that finally works for you.
The math, on your numbers
$300–500 per treatment × 3–5 treatments a year ≈ $900–2,500 per patient, per year — and your own retention shows 7- and 22-year relationships. First-year math understates the real return.
Next step
Write your questions right on it — they shape the plan. The day you sign is the day the Days 1–14 work begins.
Prices hold for 30 days.